Discovery Channel boycott ends, Paul Rosolie's life as a laughingstock begins.

Despite considerable public outrage and media disbelief, Discovery Channel decided to air "Eaten Alive."

As it turns out, the title was a bit of false advertising, because the snake had only managed to swallow Rosolie's head before he panicked and had to be pulled out.

“I had very labored breathing which was spiking my heart rate even more because that was stressful,” the disgraced pseudo-naturalist explained later.

The snake, which Discovery claims was unharmed, could not be reached for comment.